LinkedIn hiring Marketing Program Manager in San Francisco, California, United States | LinkedIn (2024)

Company DescriptionLinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job DescriptionAt LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers both hybrid and remote work options, meaning you can work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together, or this role can be performed remotely in most locations in the United States.

The LinkedIn Marketing Solutions team is looking for a process-oriented, action-driven professional with demonstrated business strategy, communication, financial, and marketing operations understanding to execute and grow the Market Development Funds (MDF) program. This new role provides an exciting opportunity to help build the program for a community of 1000+ agencies, partners, and developers.

In this role, you will partner with Sales, Marketing, Business Development, and Legal to recommend and execute all the elements of MDF to ensure the partners' growth and success who work with LinkedIn to go-to-market and integrate with LMS APIs. You will be responsible for identifying and building key deliverables including a program management plan, milestones, forecasts and KPIs, communications, and partner training. And, you'll work with partner leadership to effectively roll new plans and processes.

You'll thoroughly enjoy this role if you are entrepreneurial and excited to build and manage LinkedIn’s GTM with partners. You'll also feel right at home if you're a responsible, organized, self-starter who thrives in collaborative environments and loves working with cross-functional teams -- in a very fast-paced, fluid work environment.

Responsibilities

• Develop and implement strategies for the optimal use of MDF to support business and GTM priorities and work closely with the partner team to develop partner applications.
• Design, manage, and continuously assess the MDF program, including setting guidelines, eligibility criteria, and evaluation metrics and provide guidance and support to partners on MDF application processes and usage.
• Oversee the MDF budget and allocate funds to different partners, campaigns, or projects based on strategic priorities and potential ROI ensuring funds are distributed effectively and used efficiently. And, monitor and track expenditures to ensure compliance with financial guidelines and prevent overspending.
• Track and report on the performance of MDF-funded activities, using metrics such as ROI, lead generation, and brand awareness. And, Analyze data to identify trends, insights, and opportunities for improvement.
• Communicate MDF program details, guidelines, and changes to internal teams and external partners and provide training and resources to partners to help them effectively utilize MDF.
• Ensure all MDF activities comply with corporate policies, legal requirements, and industry standards.
• Build and maintain strong relationships with key stakeholders, including marketing teams, sales teams, finance departments, and external partners. And, act as a point of contact for MDF-related inquiries and issues.
• Stay updated on market trends, competitor activities, and best practices in MDF management and introduce innovative approaches to maximize the impact of MDF investments and drive market growth.

QualificationsBasic Qualifications:

• Bachelor’s degree or equivalent experience.
• 5 + years experience in program management and or marketing operations.

Preferred Qualifications

• Excellent written and verbal communication skills.
• A love for change and ability to prioritize projects and opportunities in a complex, fast-paced environment.
• Strong business acumen, organizational, time management skills and attention to detail, especially in managing marketing operations, budget management, contracts, and compliance.
• Proficient negotiating with stakeholders to ensure process changes and system requirements address partner needs.
• Proficiency in data analysis and reporting tools to track and measure MDF performance and the ability to see beyond the numbers to drive sound decision-making.
• Strong relationship building and collaboration skills; ability to influence others to drive decisions. And, a proven track record of working effectively across all levels and functions of an organization.
• Familiarity with marketing automation platforms and CRM systems.
• Experience with financial management software and tools for budgeting and forecasting.
• Team player: “get it done” attitude and willingness to creatively solve problems.

Suggested Skills:

• Program Management
• Verbal and Written Communication
• Stakeholder Partnership and Collaboration
• Risk Management
• Budget Management
• Change Management

LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $93,000 to 145,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional InformationEqual Opportunity StatementLinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information: https://legal.linkedin.com/content/dam/legal/LinkedIn_EEO_Statement_2020.pdf.

Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

Equal Opportunity Statement
LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: https://lnkd.in/equalemploymentopportunity2017. Please reference http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf and https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf for more information.

LinkedIn is an equal employment opportunity employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to accommodations@linkedin.com. This email box is designed to assist disabled job seekers who seek a reasonable accommodation to the application process. Emails sent for non-disability related issues, such as following up on an application, will not receive a response.

In your email, please include the following: (1) confirm you have a disability; (2) identify the disability-related limitation that needs to be accommodated, and (3) if known, describe the specific accommodation requested for the disability-related limitation. A response to your request may take up to three business days.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Global Data Privacy Notice for Job Candidates
This document provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://lnkd.in/GlobalDataPrivacyNotice